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WHICH WICH
BRAND DEVELOPMENT, SIGNAGE, DIGITAL ADVERTISING, FRANCHISEE MARKETING, WEB, SOCIAL MEDIA
INTRIGUE
Stop a trend of declining sales and give customers a reason to believe that Which Wich really does make superior sandwiches through their first ever National branding campaign.
PORTFOLIO
THE SOLUTION
Focus on the points of difference vs every other sandwich shop. Make the largest selection of ingredients in the category feel less intimidating by leveraging the art made from customers already passionate about the brand.
WHICH WICH
FRANCHISEE SIZZLE REEL
:60 VIDEO
Creative Direction, POP, Signage, Social, OA, Web/Mobile Web
Every sandwich place offers turkey, cheese and ham, but how many offer Sriracha loaded mayo and candied walnuts? These types of exclusive ingredients make your mundane lunch a bit more interesting and unique - just like you.
WHICH WICH
FLAG YOUR BAG CAMPAIGN
SOCIAL UGC VIDEO
Facebook, Instagram, Twitter
We created an American Flag made of messages that were drawn by customers as a "Thank you" during the Flag Your Bag campaign, now an annual tradition.
COOL CREATIVE
Buffalo Chicken Billboard
Flag Your Bag: Served With Pride
Table Tent Interesting Facts
Buffalo Chicken Bus Wrap
Philly Cheesesteak Menu Board
Order Online Launch Offer
Banh Mi Menu Board
Franchisee Employee Training Cards
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